777sb Privacy Policy

1. Introduction

This Privacy Policy ("Policy") is issued by 777sb ("777sb", "we", "us", "our") and applies to all personal data collected through the 777sb website, the 777sb Android APK, and any associated services accessed via the platform, including the 777sb Casino section, sports betting features, PP Live, and the cashier.

By registering an account, completing the 777sb Login process, or otherwise using the 777sb platform in any capacity, you acknowledge that you have read and understood this Policy. If you do not agree with how 777sb handles personal data as described herein, you should not use the platform.

777sb is committed to handling personal data responsibly, transparently and in a manner consistent with applicable data protection principles. We collect only what is necessary, use it only for the purposes described in this Policy, and take reasonable steps to protect it at all times.

2. Information We Collect

Information You Provide Directly. When you register a 777sb account, we collect the information you submit during the registration process, which typically includes:

• Full name as it appears on your government-issued identification
• Date of birth (for age verification – 777sb is strictly 18+ only)
• Mobile number (Pakistani format, e.g. +92 3XX XXXXXXX) or email address
• Residential address, including city (e.g. Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad)
• Account credentials including username and encrypted password
• Payment information including JazzCash account numbers, Easypaisa mobile wallet details, or bank account details for HBL, UBL, Meezan Bank or Bank Alfalah
• Identity verification documents submitted in connection with Know Your Customer (KYC) requirements

Information Collected Automatically. When you use the 777sb platform, certain data is collected automatically, including:

• Device information: device type, operating system version, unique device identifiers
• Network information: IP address, internet service provider, connection type
• Usage data: pages viewed, features accessed, betting activity, session duration, login timestamps
• Location data: approximate geolocation derived from IP address
• Cookie and tracking data as described in Section 6

Information from Third Parties. 777sb may receive information about you from third-party payment processors such as JazzCash and Easypaisa in connection with deposit and withdrawal transactions, as well as from identity verification service providers where applicable.

3. How We Use Your Information

777sb uses the personal data we collect for the following purposes:

• Account Management: To create, operate and maintain your 777sb account, including processing your 777sb Login, managing your PKR balance, and recording your betting and gaming activity.
• Identity & Age Verification: To verify that you meet the 18+ age requirement and to satisfy applicable Know Your Customer obligations before processing withdrawals or in response to regulatory requirements.
• Payment Processing: To process PKR deposits via JazzCash, Easypaisa, HBL, UBL, Meezan Bank and Bank Alfalah, and to process withdrawal requests back to your verified payment method.
• Platform Security: To detect, prevent and investigate fraud, money laundering, multiple account violations, bonus abuse and other prohibited conduct as defined in the 777sb Terms & Conditions.
• Customer Support: To respond to your queries submitted via live chat or email at [email protected], and to maintain records of support interactions for quality and dispute resolution purposes.
• Responsible Gaming: To monitor account activity for signs of problem gambling behaviour and to apply responsible gaming restrictions such as deposit limits or self-exclusion where requested or required.
• Platform Improvement: To analyse usage patterns and technical performance data for the purpose of improving the 777sb platform, including the Android APK and mobile browser experience.
• Marketing Communications: To send you promotional offers, bonus notifications and platform updates where you have opted in to receive such communications. You may opt out at any time by contacting support.
• Legal Compliance: To comply with applicable legal obligations, including responding to lawful requests from competent authorities.

4. Legal Basis for Processing

777sb processes personal data on the following legal bases, depending on the nature of the processing activity:

• Contractual Necessity: Processing required to perform the contract between 777sb and the User, including operating the account, processing bets and handling payments.
• Legal Obligation: Processing required to comply with applicable laws, including anti-money laundering obligations and age verification requirements.
• Legitimate Interests: Processing carried out for 777sb's legitimate business interests, including fraud prevention, platform security and analytics, where those interests are not overridden by the User's rights and interests.
• Consent: Processing carried out on the basis of your explicit consent, including marketing communications. Consent may be withdrawn at any time without affecting the lawfulness of prior processing.

5. Sharing Your Information

777sb does not sell or rent your personal data to third parties for their own marketing purposes. We may share your personal data in the following limited circumstances:

• Payment Processors: Personal and payment data is shared with payment service providers including JazzCash, Easypaisa and our banking partners solely for the purpose of processing your transactions.
• Identity Verification Providers: KYC documentation may be shared with third-party identity verification services to satisfy our verification obligations.
• Game Providers: Certain non-personally identifiable session data may be shared with third-party game studios that supply games to the 777sb Casino in order to deliver their services.
• Legal Authorities: We may disclose personal data to law enforcement agencies, regulatory bodies or other public authorities where required to do so by applicable law, court order or lawful request.
• Business Transfers: In the event of a merger, acquisition or sale of all or part of 777sb's business, personal data held by 777sb may be transferred to the relevant third party, subject to equivalent data protection obligations.

6. Cookies & Tracking Technologies

The 777sb website and Android APK use cookies and similar tracking technologies to operate certain platform features, remember your preferences, and analyse usage patterns. The types of cookies used by 777sb include:

• Strictly Necessary Cookies: Required for the platform to function, including session management, authentication (maintaining your 777sb Login state) and security features. These cannot be disabled.
• Functional Cookies: Store your preferences such as language and display settings to personalise your 777sb experience across sessions.
• Analytics Cookies: Collect anonymised data about how Users navigate the 777sb platform to help us identify and resolve usability issues and improve the product.
• Marketing Cookies: Used to deliver relevant promotional content where you have consented to receive marketing communications from 777sb.

You can manage cookie preferences through your device browser settings. Disabling certain cookies may affect the functionality of the 777sb platform. The 777sb Android APK uses equivalent local storage mechanisms which can be cleared through your device's application settings.

7. Data Retention

777sb retains personal data for as long as is necessary to fulfil the purposes set out in this Policy, or as required by applicable legal and regulatory obligations. Specifically:

• Account data and transaction records are retained for a minimum period following account closure in order to comply with financial record-keeping requirements.
• KYC and identity verification documentation is retained in accordance with anti-money laundering regulations applicable to the platform's operations.
• Communication records, including live chat logs and email correspondence with [email protected], are retained for a defined period for dispute resolution and quality assurance purposes.
• Marketing consent records are retained until you withdraw consent, at which point 777sb will cease marketing communications and update its records accordingly.

When personal data is no longer required for its original purpose and there is no legal basis for further retention, 777sb will securely delete or anonymise that data.

8. Data Security

777sb implements a range of technical and organisational measures to protect your personal data against unauthorised access, accidental loss, alteration or disclosure. These measures include:

• SSL/TLS encryption for all data transmitted between your device and the 777sb platform
• Encrypted storage of account passwords – 777sb never stores passwords in plaintext
• Two-factor authentication available on all 777sb accounts and strongly recommended for all users
• Access controls limiting internal access to personal data to authorised personnel on a need-to-know basis
• Regular security monitoring and assessment of the 777sb platform infrastructure

Whilst 777sb takes reasonable and proportionate steps to protect your data, no online system is entirely immune from security risks. In the event of a data security incident that affects your rights and interests, 777sb will notify affected users in accordance with applicable requirements.

9. Your Rights

Subject to applicable law, you have the following rights in relation to your personal data held by 777sb:

• Right of Access: You may request a copy of the personal data 777sb holds about you.
• Right to Rectification: You may request correction of inaccurate or incomplete personal data in your 777sb account.
• Right to Erasure: You may request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to 777sb's legal retention obligations.
• Right to Restrict Processing: You may request that 777sb restricts processing of your data in certain circumstances, for example while a dispute over accuracy is resolved.
• Right to Data Portability: Where applicable, you may request that 777sb provides your personal data in a structured, commonly used and machine-readable format.
• Right to Withdraw Consent: Where processing is based on consent (e.g. marketing communications), you may withdraw consent at any time without affecting the lawfulness of prior processing.
• Right to Object: You may object to processing of your personal data based on legitimate interests in certain circumstances.

To exercise any of these rights, please contact the 777sb support team. Email (plain text): [email protected]. 777sb will respond to data rights requests within a reasonable timeframe. We may require identity verification before processing a request.

10. Children's Privacy

The 777sb platform is strictly for individuals aged 18 years and over. We do not knowingly collect personal data from individuals under 18. If 777sb becomes aware that personal data has been collected from an individual under 18, that data will be deleted immediately and the associated account will be permanently closed.

If you are a parent or guardian and believe that a minor has created a 777sb account or provided personal data to the platform, please contact the 777sb support team immediately at the email address above so that appropriate action can be taken without delay.

11. Changes to This Policy

777sb reserves the right to update this Privacy Policy at any time. When material changes are made, the revised Policy will be published on the 777sb platform with an updated "Last Updated" date. Your continued use of the 777sb platform following publication of a revised Policy constitutes your acceptance of the changes.

For significant changes that materially affect how 777sb processes your personal data, we will take reasonable steps to notify registered users in advance via the contact details associated with their account, where practicable.

12. Contact Us

If you have any questions, concerns or complaints regarding this Privacy Policy or how 777sb handles your personal data, please contact the 777sb support team: